Tiffany & Co. is jumping into the NFT space with the launch of its own collection,called NFTiff.
As should be no surprise for a luxury brand, these NFTs won’t be cheap.
It may be the most expensive public sale of any NFT in history.
It’s exclusive to holders of CryptoPunks, famous as the first NFT collection created.
CryptoPunksrarely go for less than 6 figures, so Tiffany is targeting the most affluent NFT collectors.
(you’ve got the option to see an example below.)
They’ll also get a digital version of that pendant, which is the NFT.
What did yall expect from a luxury jewelry brand?
With crypto down so much, NFT creators have shifted to lowering asking prices.
Most recently,Lacoste launched a collectionthat entitles holders to exclusive clothing drops.