Google said BERT has already cut “unexpected shocking results” by 30% over the past year.
The new AIs are designed to deliver results that more accurately reflect the intent behind searches.
Google can easily return the phone number of the National Suicide Prevention Hotline when people in crisis search.
Tech platforms have struggled with suicide content, which is easy to find onsocial media platforms.
Google says that BERT has helped reduce explicit results around ethnicity, sexual orientation and gender.
If you’re struggling with negative thoughts or suicidal feelings, resources are available to help.
Additionally, you’re free to find help at these13 suicide and crisis intervention hotlines.