After Lawsuit, Google Commits to Destroying Incognito Browsing Data

For the next five years, Incognito mode will block third-party cookies by default.

He added that the plaintiffs originally sought $5 billion in damages but are receiving no money.

Individuals can still file claims against Google for damages, however.

Players likeApple,Meta,MicrosoftandAmazonhave all been hit with data mismanagement lawsuits.

For tech companies, individual tech anddata points are incredibly valuable, especially for targeted advertising.

And more data collected means more data for cybercriminals to steal in a breach.

Personal browsing habits can also be algorithmically tuned to influence users.

US lawmakers have such concerns with TikTok, a Chinese-owned social media app with 150 million American users.